Privacy policy

Privacy Policy

Last updated: 17 June 2026

sootha ("we", "us", "our") operates this store and website at shopsootha.com, including all related content, features, tools, products and services (the "Services"). As an Australian business, we are committed to protecting your personal information and handle it in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). Our store is powered by Shopify, which helps us provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you use the Services or communicate with us. By using the Services, you acknowledge you have read and understood this policy.

Personal information we collect
Depending on how you interact with us, we may collect:

  • Contact details — your name, billing and shipping addresses, phone number, and email address.
  • Payment information — payment card and financial account details, transaction details, and payment confirmations. Payments are processed securely by our payment providers; we do not store your full card details.
  • Account information — your username, password, preferences and settings.
  • Transaction information — items you view, add to your cart or wishlist, and orders you place, return, exchange or cancel.
  • Communications — what you include when you contact us, such as a support enquiry.
  • Device and usage information — your device, browser, IP address, and how you interact with the Services, including through cookies and similar technologies.

How we collect your information
We collect personal information directly from you (when you create an account, order, or contact us); automatically through your device and cookies when you use the Services; from our service providers who process information on our behalf; and from our partners and other third parties.

How we use your information
We use your personal information to: provide the Services (process payments, fulfil and ship orders, manage your account, handle returns and exchanges, enable reviews, and personalise your experience); send marketing communications by email, SMS or post where you have consented (you can opt out anytime); keep the Services secure and prevent fraud; provide customer support; and comply with our legal obligations.

How we disclose your information
We may disclose your personal information to: Shopify and other service providers who perform services on our behalf (payment processing, shipping and fulfilment, analytics, customer support, cloud storage); business and marketing partners who help us advertise, in line with their own privacy notices; third parties where you direct or consent to it, such as shipping providers; our advisers or corporate group; and others where required to comply with the law, enforce our terms, protect our rights, or in connection with a business sale or merger. We do not sell your personal information.

Our relationship with Shopify
Our Services are hosted by Shopify, which collects and processes personal information about your use of the Services to provide and improve them. Your information may be transmitted to Shopify and third parties located outside Australia. To learn how Shopify uses your personal information and any rights you may have, visit the Shopify Consumer Privacy Policy at https://privacy.shopify.com/en.

Cookies
We use cookies and similar technologies to operate the site, remember your cart and preferences, understand site usage, and improve your experience. You can control cookies through your browser settings, though some features may not work as well if you disable them.

Third-party links
Our Services may link to third-party websites. We are not responsible for their privacy practices, and we encourage you to review their policies before providing any information.

Marketing
We will only send you marketing where you have consented. Every marketing message includes an unsubscribe option, and you can opt out anytime via that link or by emailing soothateam@gmail.com. If you opt out, we may still send non-promotional messages about your account or orders.

Children's data
The Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us so we can delete it.

Security and retention
We take reasonable technical and organisational steps to protect your personal information from misuse, loss, and unauthorised access. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. We keep your information only as long as needed to provide the Services, meet our legal obligations, and resolve disputes, after which we securely delete or de-identify it. If a data breach occurs that is likely to result in serious harm, we will respond in accordance with the Notifiable Data Breaches scheme, including notifying affected individuals and the Office of the Australian Information Commissioner (OAIC) where required.

Your rights and choices
Depending on where you live, you may have rights to access, correct, or delete the personal information we hold about you, to receive a copy of it, and to opt out of marketing. These rights are not absolute and may not apply in all circumstances. To exercise them, email soothateam@gmail.com. We may need to verify your identity, and we will respond within a reasonable time as required by law. We will not discriminate against you for exercising your rights.

International transfers
We may transfer, store, and process your personal information outside Australia, including via service providers such as Shopify. Where we transfer information out of the European Economic Area or the United Kingdom, we rely on recognised mechanisms such as Standard Contractual Clauses, unless the destination provides an adequate level of protection.

Complaints
If you have a complaint about how we have handled your personal information, please contact us first at soothateam@gmail.com so we can try to resolve it. If you're not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or on 1300 363 992.

Changes to this Privacy Policy
We may update this policy from time to time to reflect changes in our practices or for legal reasons. We will post the updated policy on this page and revise the "Last updated" date above.

Contact us
If you have any questions about this Privacy Policy or wish to exercise your rights, contact us at:
sootha
Email: soothateam@gmail.com